> most powerful chip available in a laptop and arguably one of the greatest overall laptops ever
> 8 gb ram
my phone has 12 GB of ram what the fuck is apple on
It’s a strategy to push customers toward the more expensive models. Their markup is massive, it’s a blatant profit move.
Their silicon is really good. I’d argue it is mostly because they have a node advantage but it is what it is.
But especially in the MacBook Air it can only really show off its stuff in the short-bursty workloads of casual users (and Geekbench). My four-year-old PC would pull ahead quite quickly on any task when you actually have to run it at load for a while.
It also is perfectly fine for running a few minute long compile cycles - without running into thermal throttling. I guess if you do some hour long stuff it might eventually become an issue - but generally the CPUs available in the Airs seem to be perfectly fine with passive cooling even for longer peak loads. Definitely usable as a developer machine, though, if you can live with the low memory (16GB for the M1, which I have).
I bought some Apple hardware for a customer project - which was pretty much first time seriously touching Apple stuff since the 90s, as i’m not much of a friend of them - and was pretty surprised about performance as well as lack of heat. That thing is now running Linux, and it made me replace my aging Thinkpad x230 with a Macbook Pro - where active cooling clearly is required, but you also get a lot of performance out of it.
The real big thing is that they managed to scale power usage nicely over the complete load range. For the Max/Ultra variants you get comparable performance (and power draw/heat) on high load to the top Ryzen mobile CPUs - but for low load you still get a responsive system at significantly less power draw than the Ryzens.
Intel is playing a completely different game - they did manage to catch up a bit, but generally are still running hot, and are power hogs. Currently it’s just a race between Apple and AMD - and AMD is gimped by nobody building proper notebooks with their CPUs. Prices Apple is charging for RAM and SSDs are insane, though - they do get additional performance out of their design (unlike pretty much all x86 notebooks, where soldered RAM will offer the same throughput as a socketed on), but having a M.2 slot for a lower speed extra SSD would be very welcome.
The incoming Snapdragon Elite chips should make for an interesting change to the laptop landscape.