It is utterly bullshit. But is the app required for using the device?
Also
The subscription fee will only apply to people who make an account after August 21. Those who downloaded the app and made an account before August 21 won’t have to pay. But everyone will have to make an account; some people have been using the app without one until now
You can set the temperature and the cook time on the device without having the app at all. The biggest benefit of the app is that you get a notice when the water is to temperature, which for certain more sensitive foods is needed to put the food in. (If you’re doing a 24 hour slow cook, it’s not really needed, but if you’re trying to do something with more precise cooking lengths, you don’t want the variance of starting water temp affecting how long the food is in the bath.)
Unless these people paid a premium for this kind of “smart” device vs. the cost of a basic version.
I think the bigger issue is that they’re bricking all support for the oldest models, trying to force customers to abandon a fully functional device just because they want more money.
The app subscription fee is obnoxious as all get out, but punishing your oldest customers for your profit margins is what’s a bit infuriating.
At least, imo.
Except, prior to this announcement, there was apparently another statement from Anova that you can’t control the first gen ones.
the announcement follows an Anova statement saying it will no longer let users remotely control their kitchen gadgets via Bluetooth starting on September 28, 2025.