It’s just the best-known brand of nacho chips, which was needed for the pun.
Ah ok. There was another Doritos related post earlier and I thought ich_iel’s food-based meme culture was slipping over.
But I can relax now, comforted by the knowledge that I’m not crazy, it’s just that this season of our show is sponsored by delicious, crunchy, Frito Lay products.