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15 points
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Yes, the name of the company, the logo, and the idea of “tweets” are all a charming evocation of a world filled with brief messages. Twitter has problems, but branding isn’t one of them.

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1 point
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But now we can call them “Regretful and sad late-night attempts to get her back” (based on Ex)

I think it’s much more catchy and advertiser friendly than “Tweet” /s

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