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Take-Two CEO: "We Ought To Be Monetizing 100% Of The Audience" For Mobile Games | GameSpot(www.gamespot.com)

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sugar_in_your_tea@sh.itjust.works
9 points

I don’t pay for microtransactions out of principle, yet I’m sure there’s someone else who will not than make up for me. I honestly don’t get it.

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Rynelan@feddit.nl
4 points
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Streamers will… devs don’t make money on little Timmy that is allowed a $2 purchase. They make money on streamers that “I BUY EVERYTHING IN GAME X!” (Shocked face)

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SbisasCostlyTurnover@feddit.uk
1 point

I think the term they use is ‘whales’.

If 99% of their audience ignore them, they still make a bucket load of money because the 1% who can afford to spend the money, or have issues with self control more than make up for it.

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sugar_in_your_tea@sh.itjust.works
4 points

Yeah, streamers and whales are their biggest target, but in this article TakeTwo is saying they’re going to target everyone else, meaning little Timmy’s $2.

I don’t understand the “whale” mentality, though I do kind of understand the streamer mentality since they’re making money by being a place where viewers can see all of that optional content.

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