Even though prices have shot up for things like almond, soy, and oat milk, the size of refrigerated versions have always been 1.89L.

But I noticed some strangeness on the Walmart (Canada) website while building my grocery list where one brand, that is priced less than another brand, had a higher cost per 100ml.

As I looked into it, I noticed that several varieties have gone from 1.89L to 1.75L.

I’m getting real sick and tired of this.

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9 points

I noticed Silk and Earth’s Own, but only several varieties/flavours at the moment. I expect all of them to shrink down to 1.75L once they sell out of the 1.89L sizes.

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2 points

For Silk I’ve seen the 1.75L containers for quite a while. They are limited to the special varieties with more expensive ingredients such as the one with additional protein. I doubt this is an example of shrinkflation

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2 points

I do see that their special protein variety is in a 1.75L container, but this was oat milk, not some special type. I don’t ever remember seeing a 1.75L container for Soy/Almond/Oat milk.

It looks like me like they did a rebrand from “Oat Yeah” (1.89L) to “Original Oat” (1.75L) and shrunk the quantity. Would that make sense?

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1 point

Sells for around $5. A power blender could make that for around $0.20 in ingredients.

You would have to make the equivalent of 80 of those 1.75l oat milks to pay off a refurbished vitamix blender. That’s about a year for our house. We buy organic oats in full 25kg bags and vacuum pack them, so I am considering this.

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