Not sure what kind of insulation they use in their cables. It sure feels nice and rubbery, but they seem to be falling apart regardless of how you use it after a few years because the insulation got brittle over time. Are they using natural rubber or something? I live in the tropics so the abundance of UV makes rubber products fall apart faster here. Hopefully braided cables last longer.

The cable for my M2 MBA is braided and the quality feels equal to my braided Anker usb-c cables and I’ve had those for the better part of a decade without any issues. So I’d imagine if these are infact the new iPhone cables they should probably be good too.