It’s such a shitty experience if content can only be consumed on certain platforms, which is what it sounds like you’re proposing.
Watching portrait footage on a TV sucks, dude.
But the fuzzy bars on the side make it great?!?
Watching portrait footage that’s been padded out to landscape on a portrait device is even worse!
I’m proposing that the web designer writes a responsive webpage when they are sent a portrait video to include, so that if it’s viewed on a portrait device it fills the width, and when it’s viewed on a landscape device it fills the height. If it’s actually for telly, there’s usually no harm in cropping a bit at the top and bottom and at that point, feel free to put whatever you like down the sides, but there’s no need to throw away the portrait original for the portrait view of the website.
Like I already said, the technology for writing a webpage that looks different depending on the orientation of the device being used to view it is neither complicated nor new. There’s no need to treat every medium the same in 2023.
Like I already said, the technology for writing a webpage
And yet most videos on websites are still proper horizontal. You can maximize and turn your phone. Everyone wins.
Yes, and that’s great, it really is, but when the footage you have is portrait, don’t pad it out to force landscape orientation on it irrespective of the orientation of the viewer’s screen, just let portrait content be full size portrait when viewed on a portrait screen. That is the beginning, the middle and the end of my point. It’s all I’m asking for.
