A new tool lets artists add invisible changes to the pixels in their art before they upload it online so that if it’s scraped into an AI training set, it can cause the resulting model to break in chaotic and unpredictable ways.
The tool, called Nightshade, is intended as a way to fight back against AI companies that use artists’ work to train their models without the creator’s permission.
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Zhao’s team also developed Glaze, a tool that allows artists to “mask” their own personal style to prevent it from being scraped by AI companies. It works in a similar way to Nightshade: by changing the pixels of images in subtle ways that are invisible to the human eye but manipulate machine-learning models to interpret the image as something different from what it actually shows.
I agree that copyright lasts far too long, but the idea I can post a picture today, and in a hour it’s in an AI model without my consent bothers me. Historically there was a person to person exchange. But now we are so detached from it all I don’t think we can have that same affordance of no types of protections. I’m not saying one person can solve this. But I don’t see UBI or anything like that ever happening. As a person who has lived on disability most of their life, people don’t like to share their wealth with anyone for any reason. I’ve never been able to sell art for a living and am now going to school for data science. So I know about both ends of this. Just scraping without consent is unethical and many who do this have no idea about the art world or how artist create in general.
I doesn’t need to be full on UBI. In a lot of countries grants mechanisms and public purchasing mechanisms for art already make up a significant proportion of income for artists. Especially in smaller countries, this is very common (more so for literary works, movies and music where language provides a significant barrier to accessing a bigger audience, but for other art too). Imagine perhaps a tax/compulsory licensing mechanism that doesn’t stop AI training but instead massively expands those funding sources for people whose data are included in training sets.
This is not stoppable, not least because it’s “too cheap” to buy content outright.
I pointed out elsewhere that e.g. OpenAI could buy all of Getty Images for ~2% of their currently estimated market cap based on a rumoured recent cash infusion. Financing vast amounts of works for hire just creates a moat for smaller players while the big players will still be able to keep improving their models.
As such it will do nothing to protect established artists, so we need expansion of ways to fund artists whether or not inclusion of copyrighted works in training sets becomes restricted.
Those grants, and public purchases make up a significant portion of income for established main stream artists. If you work on commission only online, or never went to art school those won’t cover you.
These large tech companies become so highly valued at the start because of venture capital and then in 5-10 years collapse under their own weight. How many of these have come up and are now close to drowning after pushing out all competitors? Sorry if I’m not excited about an infusion of cash into a large for profit company that is just gobbling up anything anyone posts online without consent to make a quick buck.
I’m not against AI. I’m against the ethics of AI at the moment because it’s awful. And AI leans into biases it finds and there are not a lot of oversights on this.
If you work on commission only online, or never went to art school those won’t cover you.
There’s no reason it has to stay like that. And most people in that position are not making a living from art as it is; expanding public funding to cover a large proportion of working artists at a better level than today would cost a pittance.
These large tech companies become so highly valued at the start because of venture capital and then in 5-10 years collapse under their own weight. How many of these have come up and are now close to drowning after pushing out all competitors? Sorry if I’m not excited about an infusion of cash into a large for profit company that is just gobbling up anything anyone posts online without consent to make a quick buck.
MS, Apple, Meta, Google etc. are massively profitable. OpenAI is not, but sitting on a huge hoard of Microsoft cash. It doesn’t matter that many are close to drowning. The point is the amount of cash floating around that enable the big tech companies to outright buy more than enough content if they have to means that regulation to prevent them from gobbling up anything anyone posts online without consent will not stop them. So that isn’t a solution. It will stop new entrants with little cash, but not the big ones. And even OpenAI can afford to buy up some of the largest content owners in the world.
The point was not to make you excited about that, but to illustrate that fighting a battle to restrict what they can train on is fighting a battle that the big AI companies won’t care if they lose - they might even be better off if they lose, because if they lose, while they’ll need to pay more money to buy content, they won’t have competition from open models or new startups for a while.
So we need to find other solutions, because whether or not we regulate copyright to training data, these models will continue to improve. The cat is out of the bag, and the computational cost to improving these models keeps dropping. We’re also just a few years away from people being able to train models competitive to present-day models on computers within reach of hobbyists, so even if we were to ban these models outright artists will soon compete with output from them anyway, no matter the legality.
Focusing on the copyright issue is a distraction from focusing on ensuring there is funding for art. One presumes the survival of only one specific model that doesn’t really work very well even today and which is set to fail irrespective of regulation, while the latter opens up the conversation to a much broader set of options and has at least a chance of providing working possibilities.