Climate change topic aside isn’t this the truth for many things. People are hungry to showcase and market their product and as a result reality takes a backseat. It’s part of the race. If there was no “rat race” would it be like this?
It’s not even limited to products and business. Basically people do all that they can to project what they perceive reality to be, and as a result we are left with a fake world? And we are all responsible, it’s a human fault? And at the same time that fake world is reality…? The base paradox of existentialism?
In this case, we’ve also got the oil industry paying big bucks to showcase a tool that’s a tiny and expensive part of what we should be doing, and suggest to people that we can just do that one thing, rather than do the work needed to get off fossil fuels entirely. That’s putting a huge promotional budget behind it, which buys off major media outlets.