Should you invest in software quality?

For 95% of companies, the answer is: No.

This is just wrong. Software quality does matter and this question makes it sound like a binary answer. But it is not. The correct question is how much should you invest.

Maybe software quality doesn’t matter that much to your company, but if the cost of improving the quality is a small amount you would be stupid not to invest. But then there might be something else that would cost you a lot to improve the quality only a little bit, then it might not be worthwhile.

Everything is a trade-off, there are very few binary answers like this article they are responding to suggests.