X appears to be juicing MrBeast’s views to woo the YouTuber to the platform, pushing video upload into users’ feeds as an unlabeled ad::undefined
Yeah “Mr Beast Burger” is a great example of this. He hired a company known for shitty “virtual” restaurants (https://en.m.wikipedia.org/wiki/Virtual_Dining_Concepts) to slap his name on a ton of franchises to capitalize on his YouTube popularity and get kids to beg their parents to eat there
And now they’re both suing each other
https://variety.com/2023/digital/news/mrbeast-burger-lawsuit-inedible-response-1235685415/
They both deserve each other
I don’t even mind the concept of a ghost kitchen, if you don’t want to manage a front of house, fuck it, do pickup and delivery only like so many pizza places do, or run a delivery only brand on top of your existing brick and mortar to avoid contaminating expectations between the two, that’s fine, but just like everything else it gets labor exploited to benefit the owner class by running a dozen “restaurants” out of the same kitchen
There are no “rate limiters” in these kinds of kitchens, either. You can literally have 100 people all order over the internet within 10 seconds of each other, and now all of them expect their orders to be ready in a timely manner. Not fucking happening, you know?
Internet ordering is fucking ruining restaurants and overworking everyone in them.
Online ordering needs a wait time system if the kitchen is too busy, just like waiting for a table. People can order elsewhere if the wait is too long, just like in-person.