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106 points
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Milwaukee and Ryobi are owned by the same company.

Ryobi occupies the entry level/budget market, and Milwaukee is the upper tier/professional market.

I think Rigid is also owned by the same company and occupies the market between the two.

They also manufacturer tools for other companies, like I think Walmarts Hart brand.

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40 points

There’s quite a few brands under Techtronic Industries (TTI):

https://en.wikipedia.org/wiki/Techtronic_Industries

TTI’s brands include:

Milwaukee

AEG (Under license from Electrolux AB)

Ryobi (Under license from Ryobi Ltd)

Homelite

Empire Level

Imperial Blade

Stiletto

Hart

Hoover (In US)

Oreck

Vax (In UK and Australia)

Royal

DreBo

Dirt Devil


Would be cool if all their brands could use the same batteries…

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17 points

But muh market segmentation!

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13 points

something about capitalism breeding competition or whatever

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1 point

So Stiletto is a Ryobi tool? ;)

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9 points
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7 points

I believe that “Hart” at Wal Mart is also a TTI brand, roughly Ryobi quality but of course so many fewer offerings. I think Wally World got pissed that Stanley B&D wouldn’t do a DeWalt line for them and made a better deal with TTI.

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3 points

They must be decent since Walmart still sells them and i’ve not seen much, if any, bad press about them.

Honestly debated picking up some Hart stuff at a couple points, but I’m a cheap miser who keeps falling back to using his something like 70 year old corded drill.

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9 points

Keep using that glorious 70-year-old corded drill. So, long as it’s not a fire hazard, and it’s doing what you need, don’t let anyone convince you that your relationship with your drill is wrong. Either they don’t understand the love that you two share, or they’re jealous

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1 point

This is correct. I almost worked for them. They also make (or at least did) make the pump/sprayer for swifter wet jets, Hoover and dirt devil vacuums, and I’m sure I’m forgetting some others. Their HQ is where I first saw a 3d printer like 15 years ago. It was a pretty interesting company.

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