X Social Media is suing X, a social media company::Elon Musk’s X is being sued by a Florida company called X Social Media for alleged unfair competition and trademark violations that it says have resulted in lost revenue.
I like the fact that the article had to refer to the non-Musk site as XSM instead of its full name of ‘X Social Media’ because it would just make the article too confusing to use the proper name.
That perfectly illustrates the point.
I suppose it also means that if XSM lose the case because X is too generic, anyone can then set up a rival social media company also called X.
They can probably use the same logo too as it’s just Unicode.
I’m just amazed that it turns out there’s actually 2 people who think this is a good name for a social media website.
So is apple. Just because it’s generic doesn’t mean it’s not protected by trademark law. Trademarks are also first come first serve, exclusive to a given industry (so you could call your company Apple or X, but it better be not in a business where it’s already trademarked). They’re also use it or lose it, and you basically have to sue others using it if you want to keep it.
Obviously the logo isn’t just the character X, it’s a character X in particular font. If they used the same one they would be violating their trademark.
I really want X.org to get some massive compensation for Elon’s theft of their logo.
𝕏 (U+1D54F) and/or 𝕩 (U+1D569)
If you search blackboard bold or double-struck letters you can find more.
Its probably still too different for that, but I am not against them trying of course.
Apple has successfully trademarked everything that remotely looks like an apple with a bite taken out - there’s a good chance it’ll work
I like how they make a deal with Apple Records in the 80s that allowed both companies to use similar logos so long as Apple Computers didn’t sell music and Apple Records didn’t sell computers.
Then when iTunes became Apple’s #1 product in the 2000s Apple successfully defended itself in court claiming that digital downloads were just 1s and 0s, so Apple Computers never sold music.
What is worse than an apple with a bite taken out and a worm in it?
An apple with a bite taken out and half a worm in it!
That lawsuit simply says : “acquire me, acquire me, O Holy Musk, acquire me…”
Which is good in my opinion.
Ol’ Musky just went “I want Twitter to be named X” and hoped reality would shape to his thoughts.
And now, some random person who made a shitty shell company for a few hundred bucks gets to get a couple mil because baby Elong Muskrat didn’t bother to do his homework.
With Musk’s fetish for all things “X”, now may be the time to start squatting trademarks.