Fast food restaurant Wendy’s plans Uber-like surge pricing, with digital menu boards that change prices depending on demand::The price of a Wendy’s Frosty could soon fluctuate throughout the day as the chain looks to introduce Uber-like surge pricing on its menu.
I might be ok with this if they also had “ebb” pricing. If I could walk in at 8pm and get a burger for a buck, it might be worth it never to go at lunchtime again.
This, of course, will never happen.
So if they raise prices at lunchtime, when everyone else is also eating (because we’re human meatbags that require food daily), they could raise prices due to the higher demand?
Yeah that’s a huge turnoff. Part of the appeal of fast food is that you know the cost of the things you like to order.
I’d be ok with it if it actually dropped below the baseline a similar amount off peak
And here i thought fast food enshittification already happened
Fast food will always be at the forefront of enshittification. Ghost Kitchens are yet another innovation that takes advantage of the fact that you, as the customer, have no idea how much of a horror show their operation is because they aren’t a physical presence you can just walk into (I guess you could pretend to be a doordasher). You have to put complete faith in the health inspector.
https://youtu.be/KkIkymh5Ayg?si=UNBOxVx5mjXCvLqO
Been a bit since I watched this, but I’m pretty sure they discover the health inspectors can’t even keep up with them.
Here is an alternative Piped link(s):
https://piped.video/KkIkymh5Ayg?si=UNBOxVx5mjXCvLqO
Piped is a privacy-respecting open-source alternative frontend to YouTube.
I’m open-source; check me out at GitHub.
And just like that any (s)urge I had to go there ebbed and disappeared.
Good thing Wendy’s announced this today so I can ignore them forever
No seriously how do they recover from this
They recover by everyone else realizing there’s profits to be made, and following suit. Once greedy corpo assholes come up with an idea to fuck the consumers harder, there’s usually no going back. Hopefully I’m just being cynical.
