It is insane how powerful a brand is, that people get excited by the brand entering in complete different market they have no experience.

Isn‘t Rivian bankrolled by Amazon?

Sorry I am still, yet again, not interested in a 100k electric car, and Apple sure as shit is not going to build something affordable.

This article is speculation on top of speculation on top of speculation.

It could make sense, and Rivian is certainly on a tipping point right now in terms of its future, but this article doesn’t do a great job convincing me that it’s true.