The shitstorm of a fallout has pushed the community behind Billet Labs more than they ever would have gotten had they just gotten reviewed properly. It may have sucked what had happened but I think they will be better off in the long term now that people are aggressively supportive of them. Funny twist of fate in my opinion.
Who would win?
One metally boi
or
One early 2000s P!nk-loving hypocritical Lesbian
I still wish we would have gotten a proper benchmark of their prototype :-/
If it actually works well they could always release a cheaper mass produced version down the line.
Somewhere in my imagination the person who got the prototype sends it to Gamers Nexus and they make a proper review.
I mean, the kind of person who would get this thing is the kind of person that pays attention to the industry and to linus tech tips, I am sure they are aware about all of this.
I bet an actual ethical review would probably kill the company as much as Linus’s video. At the end of the day, I agree with Linus’s assessment (minus his hysterics). This thing is over $800. It could be half the price and still be a terrible option. In a way, the video was kinda like those “i made a wish pc” videos where they lampoon a product or an entire company. And LMG makes a ton of those videos.
It’s basically sharing a heatsink between the GPU and CPU. There’s not much reason to do that even in SFF pcs because the biggest part of the water cooling system is the radiator. And I think this wouldn’t work in many sff cases anyway because they tend to be sandwich oriented, using risers to mount the gpu on the other side of the mobo.
I think that may be what linus meant about “reading the room”. I think the tone with the video was one of a real review but the content matched more of their videos where they buy dumb garbage online. I’m not excusing it at all and lmg definitely deserve the negative publicity.
But at the end of the day Linus was kinda right, there’s no cooling solution worth it at that price point and it is in fact a bad product regardless of how well it cools your card. You can buy a brand new intel 13900k and have over $200 left over
This is the dumbest take I’ve read so far. It’s not about whether the product is worth it or not… that doesn’t play into this whatsofuckingever.
It makes sense if you hold them to high journalistic standards for the wish.com pc builds, fake knockoffs, and I bought 10 stupid things from Amazon and we’re gonna make fun of them videos as well. I watched the video yesterday to see what it was about and the tone is about the same, it was a foregone conclusion that the price was ridiculous and the item would never be worth your money and they were not really going to give it a real rigorous evaluation. I don’t care if you defend folks who spend $8 million on stupid shit because they have more money than sense. That’s not someone I care enough about to defend, but those are the only people that would even think about buying this thing. I’m not a LTT fanboy. The GN video was really good and I hope LTT improves significantly in many ways. Selling the prototype was extremely shitty. But to say this isn’t about whether the product is worth it is a stupid take in and of itself. The value proposition of the product isn’t changed by the way LTT did them dirty. And that was the point I was making originally. I am definitely not contesting that LTT did them dirty, and then lied about it several times, nor am I stating that LTT is the paragon of hardware reviews. I simply stated that with regard to all that, I agree with Linus’s conclusion completely.
I’m going to quote another user’s comment on this to show this does have a market and the founders were honest about it:
I rewatched the video for this block and in the literal video itself he quotes one of the founders acknowledging that this is uber expensive and definitely meant more for like few boutique buyers. So how does this end up getting a review for the general audience when they had already acknowledged the general audience wasn’t the target for this product and Linus himself said that the market for this is very niche.
The market for this is basically people who have the money and know how to install something like this and want to spend a hefty sum on something that is acknowledged to be nice and unique but not game changing but was reviewed as if some basic ass civilian like me is going to go out and buy this tomorrow
It’s not for you to decide on if someone else should buy it. End of fucking story. I can guarantee you have bought some things that I would deem to be stupid, and not having a positive expected value too. People spend money on whatever the fuck they like, some douchebag named Linus tripling down on his incompetent review is the problem here… again, it has absolutely nothing to do with whether or not the product is overpriced to you or to the general consumer. That doesn’t fucking matter.
I’m into tools, I work on all my own vehicles and have a shop. I have bought a gold plated ratchet, I paid twice as much for it over the same thing with normal chrome plating. It’s a showpiece. That’s what this is. And it’s function deserves to be reviewed accurately, or not at all.
Yet there will still be people that will want the best of the best cooling regardless of how overpriced it is. As ridiculous as it is, he should have given it a fair chance.
LTT prides itself on reliability of testing and so when they aren’t willing to go the extra mile to do it correctly, it upsets people. No matter how ridiculous the product is.
Products that are obviously scams or ewaste don’t need the full testing treatment, but this is a real product that has a real use for those that have desire for it.
Ultimately it hurts a small company’s reputation when they didn’t deserve it.
Now you (and GN) have to decide… Either Linus is supposed to give his take and opinion on items they review without any regard to relationships or are they supposed to give this product preferential treatment because of who produced it?
While GN is certainly right in several points (and LMGs selling of the prototype was a really bad oversight for which they need to pay), Linus take from "no cooling performance is worth it at this price point and nobody should buy this) is his opinion and it is not without reason or logic. And GN tells him 5 minutes earlier to do exactly that - give his opinion and take without regard to others, the community or the producers of the products in the name of “journalistic integrity”.
Linus take from "no cooling performance is worth it at this price point and nobody should buy this) is his opinion and it is not without reason or logic
it’s just not coherent.
when Nvidia releases a new Titan6001 (or whatever) his opinion is usually something like “(massively) overpriced, but the best performance out there”, usually without even offering better bang for your buck options.
It does make one think, if the block was only compatible with such a specific configuration and a fraction of a niche market, what was the intention of shipping a prototype for review?
The only thing I can think of is brand exposure, but even then not many people would have been able to purchase anything. While Linus shouldn’t have handled it the way he did, it does also put into question Billet’s strategy in the first place…
Yeah sure Billet Labs is at fault here… Even if their strategy was idiotic what does that have to do with anything? That doesn’t mean they deserve this.
You send a prototype like this out to a big outlet like LTT at least for two reasons: get outside expert feedback (which they obviously failed miserably at, I don’t expect other small brands trust LTT with their in-development products) and garner interest in the product and the brand. For smaller companies this kind of coverage is critical because they don’t have unlimited marketing budgets like the big brands do.
Certainly not implying that they deserve this treatment at all (no one does, and LMG has no excuse for it).
And again, there’s no cookie cutter ways to running a business. It’s purely on one’s risk vs benefits appetite. I personally wouldn’t risk delivering a prototype for review until a production-ready product is available, especially to a volatile media group like LMG (maybe GN or L1Tech). But then again, I’m not running the business 🤷
Problem is, we don’t know how many companies folded because of flawed reviews.
If you’re just a small company, it’s already hard enough to compete with the big guys, but if then there’s a bad review on LTT, you might as well just close shop. And given how poorly things went over the last months, I wouldn’t be surprised if there are 20 more reviews with just as bad preparation.
I guess we will find out soon enough. LTT is currently being scrutinized with a fine tooth comb.
The just seem to have no documentation going on.
They not only accidentally auctioned of the prototype, they also lost the 3090Ti that was send with the prototype, you know the proper card to test that on, they lost the sheet of who they auctioned what to - and that’s just the stuff in this single case. I can only imagine that they just have a single crammed storage room where they just randomly drop things and hope to find them later when they need it.
Billet Labs decided that they don’t want it back and just want the compensation instead. They started to make a new prototype as it is likely faster than them getting back the original if at all. Can’t say I blame them.
I may be wrong but didn’t LMG put it in their tormach to shave off THERMAL MASS such that the block didn’t interfere with RAM?
They knowingly destroyed a prototype in the video. Off course Billet has to cut their losses with this shit.
Edit: I was wrong. See comment below. That happens when you watch a video on second screen :)
Billet Labs made a post on reddit and in that post had a comment update saying this. They mentioned they already had started making a new prototype as they can’t guarantee that it would still be in usable condition as well as some other reasons.
