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17 points

That is always going to happen but losing the infowars brand is really bad and the cost of reestablishing a recognizable brand from basically scratch is very expensive and difficult. I would argue that losing the brand is worse for him than any other asset he has.

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6 points
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The brand means nothing. It literally just means Alex Jones to everyone. If Alex Jones isnt on info wars then infowars dies. Wherever Jones goes he’ll do the same thing and have the same audience.

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6 points

People keep saying that but every time a chud gets deplatformed their numbers gets decimated. A lot follows you but not everyone and growth takes a massive hit because all the boomers finding the show on Facebook will try to go to infowars because that’s where the 2 year old video is telling you to go.

Video backlog is fucked, SEO is fucked. They can go ahead and search for Alex Jones but you only get results of him getting fucked but not where to go because the new website doesn’t have good standing yet with Google because nobody is linking to your new page.

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2 points

He hasn’t been deplatformed. He lost a brand name that is synonymous with himself. He can add a 2 to his web addresses and be right back where he is in a few days. Frankly all this attention he’s getting from the media will probably just help him accomplish that. His listeners are total morons, but they are also addicted to his bullshit. Addicts find their shit, Even the dumb ones.

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3 points

The brand means nothing. It literally just means Alex Jones to everyone. If Alex Jones isnt on info wars then infowars dies

Yep. Pop-quiz for anyone (not you, Knowledge Fight wonks!):

Can you name literally any other host who has a show on InfoWars, without looking up their names?

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1 point

I’m a knowledge fight wonk but if I wasn’t I’d say “that guy that failed to marry Christina Ricci”

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