I opened Spotify this morning to be greeted by a modal popup with a “sponsored recommendation”.
Why am I seeing ads if I’m already paying for the premium plan!? 😑
Unpopular opinion - in Spotify (and Spotify ONLY) I actually like that it does this. I like discovering new music and Spotify seems to have really good recommendations sometimes. Sure they collect a lot of listening data - but how else could they give good recommendations if they don’t know what you like?
I agree with you, but you may be missing the point - this recommendation is sponsored, so likely it wouldn’t have been recommended unless the artist paid.
It seems relatively harmless as long as they don’t overdo it though. The only incentive for someone to pay for this is that that you might like their music and will listen to it more in the future, which would be a win for you as well.
Maybe it also allows smaller artists to gain momentum without only depending on the magic recommendation algorithm.
Thats how all advertisements started. Small, not overdone. Then people became okay with paying and receiving ads. So they slowly increase the amount until you have what cable has become.
The recommendations will likely become worse over time, because they want you to listen to whatever makes them the most money and that might not be the same stuff you want to listen to. The same happened to tiktok recommendations and youtube subscriptions (people stopped getting notifications on creators they subscribed to).
Without this feature, I wouldn’t have known that Yeah Yeah Yeahs and PJ Harvey released new albums. So I’m torn. On the one hand, I’m happy artists I already love can still reach me; on the other hand, I hate that smaller artists I don’t know about yet still have to pay to play
But that’s not what this is. This is just an ad. Not a “since you like X, try Y”