Sad times for everyone that still believed in antitrust.
Honestly I’m okay with this one, but it’s mostly because Activision Blizzard has great IP with some seriously awful management … and Microsoft actually has been doing much better in that department for games.
Yeah… In practice, every time a company gets anything that even slightly resembles a captured market, they stop investing in quality and starting shafting consumers.
Make no mistake, that is Microsoft’s end game. And that’s why they’re buying Blizzard.
Luckily, Activision Blizzard already stopped investing in quality and started shafting customers quite a while back, so worst case scenario (in this particular case, your criticism is still valid for most others) nothing changes, best case scenario Microsoft actually cleans house and the market becomes slightly less anti-consumer with one of the worst offenders gone…
Microsoft even with Activision Blizzard would not have a captured market. Valve, Crytek, Sony (which now holds Bungie), Epic, Electronic Arts, CD Projekt Red, Take-Two, and Ubisoft are all still quite potent AAA capable studio just in the PC space … along with tons of independent studios (e.g., Ghost Ship Games, Shiro Games, Hello Games, Re-Logic).
The Microsoft internal doc leak said they’re mostly after King Games (mobile games) anyways. I’d wager at worst Microsoft will let the traditionally Activision & Blizzard studios do their things… at best they’ll clean up the executive teams and let the devs “play” a bit more with the IPs.
Mojang has flourished under Microsoft.
I mean, it’s had plenty of success with its own IP… Heard of Starfield? Minecraft … and it’s nth successful Spinoff? Forza Horizon 5? Sea of Thieves? Flight Simulator 40th Anniversary Edition? Age of Empires IV? Age of Empires XYZ DE? Fallout 76?
The only major “flop” I can think of that wasn’t corrected (at least so far) is Halo Infinite and … that largely seems to be a 343 issue. There’s also Redfall, but that was a new IP in an over saturated space … it’s not like they’ve stopped developing IPs, fixing games, and trying new things.
Trust = one or more independent organizations making secret agreements to mutual benefit.
Mergers: not a trust.
Monopoly = a single organization that controls an overwhelming amount of the market.
Microsoft buying a publisher that put out 2 games in 2023: not a monopoly.
How many times do they have to buy that 2 game publisher before they reach a monopoly?
How many games game out this year? Thousands. There is absolutely zero possibility that MS or anyone else is anywhere near holding monopoly status on the production of entertainment software. Even if they bought EVERYTHING new creators would enter the space the very next day.
Meh. A competitive monopoly has a better outcome than the near monopoly PS4 got when it came to exclusives. Yeah a lot of existing IP will be for one or the other. But for third party studios, they will be much less likely to make exclusive games if the console market is more balanced between the two. Nintendo is kind of in a world of its own. And with the steam deck helping push PC into a base level standard, I think we might see some opening up of high quality third party stuff.
Activision Blizzard has become such a huge pile of disgusting shit that people are quite tempted to see what would happen if the devil Microsoft buys it.
What a time to be alive
I’m just happy to potentially see Bobby Kotick, Ion Hazzikostas, Mike Ybarra, etc ousted.
Don’t get me wrong. Fifteen years ago I would have flipped if Microsoft put in a bid to buy Vivendi and get their paws on Blizzard, after seeing how badly they ruined Rare. Activision tanked the brand so bad that I’m actually rooting for Microsoft.
I don’t think Kotick is at all certain to be kicked out. As easily as I can see MS letting him go with an enormous golden parachute, I can just as easily imagine them keeping him onboard because all they care about is Activision’s ability to make money.
In all likelihood Blizzard isn’t going to be managed any differently. Microsoft’s modus operandi with gaming acquisitions is to leave the leadership in place and let the dev/publisher run itself. Why is everyone expecting different here? The most likely outcome is MS does nothing to Blizzard and Blizzard continues on more or less the same trajectory as before.
Now: “Don’t worry! Call of Duty will remain on the Playstation! We have a 10-year agreement!”
Next week: “leaked: internal memo, Microsoft renaming to Call of Doods, to be Xbox exclusive”
Anyone who still cares about CoD to the point where this is a concern is probably not an adult.
Anyone dismissing CoD because “I’m an adult and too cool for Call of Duty” should really question how mature they actually are.
The sad thing was that CoD Mobile was the last decent game in the series. Just think about that for a moment: a freaking cell phone game is better than any CoD title to come out on actual gaming systems in practically a decade.
I agree that it’s probably mostly children / teens that play those games, but I’m sure a non-insignificant portion of their player base is the type of person who is A-OK with listening to nothing but pop music.
Nothing inherently wrong with that, but they are either afraid of trying something new or they aren’t interested in discovering what they may end up enjoying more than the same derivative time-wasters.
CoD is mostly an adult game because it was popular with kids back 10-15 years ago
It’s Minecraft and Fortnite that kids play
Ugh, I hate these giant corporations gobbling each other up.
One good thing to come of this (hopefully) is the chance to clear the C Suite people from AKB. I hope all of the AKB employees get what they deserve, which is a new set of higher ups that aren’t sexist dickbags.
Why do you assume the higher-ups will be gone? Bethesda’s C level seems unchanged
Bethesda’s C level doesn’t threaten to seriously damage Microsoft’s image. ActiBlizz’s C level tolerated and encouraged sexual assault.
