Most of the 100 million people who signed up for Threads stopped using it::“We’re seeing more people coming back daily than I’d expected,” Zuckerberg said.
So we’re gonna sit here and pretend that there weren’t automatic sign-ups for Instagram users? They got signed up without choice. Facebook did that.
Edit: I was wrong! I remember reading about this early on, but I think I read misinformation. Sorry about that.
This is the key. There certainly were NOT 100mm people that signed up of their own accord.
Upvoted for your edit. Publicly admitting you’re wrong has become too rare.
It wasn’t automatic. Not sure where you got that idea. But you had to get the app and then sign in using your Instagram account to set up the thread profile. They had “shadow copies” of your Instagram profiles on threads so for example you could sub to someone’s profile and when they’d join threads you’d get their activities. But no it wasn’t automatic.
To add further context to the corrections this comment has already received, there are 1.6 billion (with a B) Instagram users. Far more than 100 million.
FOMO was the big driver here. Once they saw Threads sucked, the peaced out.
I’d say seeing content from random accounts that I don’t follow would be part of that.
No shit, it’s S-tier shit and they were signed up without asking to be.
Most? The article says “more than half” so which is it?
i know a whole bunch of people who signed up just because, looked around, and the never used it again.
