AlphaTauri is set to be renamed for the 2024 Formula 1 season as part of the team’s ongoing restructure under new Red Bull management, according to Helmut Marko.
Good news as I’ve always disliked the Alpha Tauri name. Toro Rosso was better and more original.
They’ll always be Toro Rosso to me…
At the very least when I say “Alpha/Alfa” I won’t have to specify Romero or Tauri.
The Alfa Romeo title sponsor deal is ending in 2023 as well. Feels like a bit of a shame for AlphaTauri to rebrand when they finally can get the “Alpha” abbreviation to themselves.
but that the main hub of the operation would move to the UK
Sad that we will lose the last remaining piece of Minardi.
What’s this paranoia over STR/AT about? The same way teams are strictly monitored regarding windtunnel and CFD time, the FIA keeps a very close watch on data pooling and sharing. And with over a thousand people involved between the teams, at least one whistleblower would have come out by now if there was any sort of high level foul play.
Regarding insinuations that there could be unfair dynamics by “owning” four drivers, academies still exist. Mercedes had Russell and Ocon racing outside their team, Ferrari always pressured their engine customers to do their bidding in tight situations. I don’t see how Red Bull is different or any worse.
The Red Bull Junior Programme has been a godsend to the grid and is responsible for many great careers in F1, which wouldn’t have been possible without STR/AT. I have my reservations about Marko, Horner and co, but the value RB brings to the sport is undeniable.
