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3 points
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They were really trying to pander to developers back then… What shows it best is their ad for windows terminal that I swear has more production value than most of Nike’s advertisements. You know you’re desperate when you go this hard on advertising a bloody terminal

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7 points

Hey now, as someone who works in a 100% Microsoft shop, WSL2 and the Windows Terminal are the only things keeping me sane. Please MS, keep pandering.

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4 points

I second this. WSL and windows terminal are both part of my daily toolbox and I love them both dearly.

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3 points

Absolutely love the new Terminal app - anyone having to work on windows machines knows much value it finally adds over the ancient cmd/pwshell.

This is one of the core apps I install on any windows rig now

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1 point

Being very familiar, and somewhat forced to use Windows, I’ve tried to learn use PowerShell. My impression is basically, what? Why would I do this? The design is intriguing but the verbosity is awful.

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1 point

This is incredible. How much money did they spend on a terminal ad?

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1 point

Well, if something in Windows did need an ad for developers, it’s the terminal. Advertising it here was the correct choice.

But that ad is ridiculous, because it shows absolutely nothing of value. It’s all emotion-based “look how nice it looks” stuff.

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4 points

But that ad is ridiculous, because it shows absolutely nothing of value.

I think I disagree with you here. The ad shows:

  • Ligature support
  • Themeing
  • Integration with WSL
  • that Windows Terminal is open source (“Check out our github!” at 0:21)
  • Hyperlink support
  • Unicode support (implied by the emoji)
  • Some sort of package manager specifically for Windows Terminal extensions? (0:20)

Which are all features that could conceivably be valued by developers. At the very least it gets across the point that “Yeah, CMD is shit, but fear not! Now there’s a first-party terminal that doesn’t suck!”. There’s no denying that all of this is presented in an “emotion-based” format as you put it, but I would argue that it’s a good balance between informative and entertaining. Heck, I much prefer it to the ads you get nowadays on youtube where you can’t even tell what they hell they’re trying to sell to you.

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