cross-posted from: https://lemm.ee/post/41400661

1 point
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We had that. It was called radio. And then Satellite radio. If we could not continue this that would be awesome. Buy an EV they said. No thanks. No new cars of any kind for me.

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8 points

This sort of crap has fuck all to do with EVs. Why do so many people seem to think that EVs are being enshittified any more than cars with combustion engines?

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-3 points
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Ford has an abundance of EV’s and has been making EV’s for a couple of decades now. Automakers track all types of information about drivers, and it’s exhausting and all the new EV’s have all kinds of new tech specifically to track drivers just like ICE vehicles. The push for EV’s is pretty strong right now, and that’s the point of my comment. There’s a lot of media telling people that if they’re gonna buy a new car it should be an EV. Teslas are apparently being towed so that law enforcement can use the sensors and cameras to collect information and evidence of crimes. Then this news hits, coupled with an article a couple of weeks ago about how they’ve also patented a way for cop cars to more accurately determine who’s speeding and this whole present is a dystopian nightmare.

You may only want to think about the good that EV’s do, but not all of us are so blindly optimistic. EV’s are one place where Automakers in particular are making new strives to add more tech to vehicles. Yes in a lot of cases more so than ICE vehicles.

Somehow you took “no new cars for me” to mean just EV’s and that makes me question some things about you.

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2 points

Ah yeah I did misread you. My apologies.

Though I don’t quite agree that EVs are getting more tech than ICE counterpaets. Remember BMW’s scandal around subscription heated seats? That definitely was not an EV-specific or EV-biased thing. That’s only one example, of course.

Another is Toyota locking remote start behind a subscription - when the remote start was entirely over local radio signals between the car and the keyfob. Definitely not an EV issue.

Or, multiple automakers being caught spying on drivers and selling the data. Much broader than EVs.

On another note, EVs are better for noise, pollution, and climate but they still emit brake dust and tire particles, and they weigh more so they cause a bit more wear and tear on roads. More transit and less cars is vitally necessary, and that includes EVs, so I hope I’m not an EV zealot - just been driving the things for eight years and weirded out by bad info about them

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-2 points
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if they give people those cars freely, why not

edit for the downvotes : i’m not proAdvertisement. I’m just considering a situation where, let’s say in a city with a shared car service, you rent cars for a couple of hours you need, instead of owning a car (it already exists in some cities). I guess some people would be willing to see a couple of ads instead of paying for the rental and in that case: why not

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22 points

they probably have rental car companies in mind, where if the driver has no choice but a ford with ads, then that’s what they get. and you can bet your ass that if forcing ads on customers means a lower price for their fleet, that’s exactly what they’re going to do

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10 points

Fucking hell you’re right

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9 points

Free for the first year and they will eventually charge for the “Standard subscription with ads”. You can always upgrade to premium. Hopefully, the adaptive suspension will then start working!

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11 points

The worst* make of cars is now hoping to fuck over their consumers even more.

* can’t change the fucking battery unless you take half the fucking engine area apart.

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4 points

Really? My battery is under my spare in the trunk.

My lithium batteries on the other hand I think you have to remove the back seats to access, but I honestly hope I can afford to trade it in before I need it.

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8 points

I mean, you low key proving OPs point. That is a pain in the ass to get to. For basically, forever it’s been under the hood in the front, and the easiest thing to get to.

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5 points

I wasn’t trying to disprove the point, I was just curious what ford vehicles the battery is up front and impossible to remove.

And honestly, for how often a battery needs to be removed, under the spare tire in the back is not bad at all, and there are still jump points under the hood and easily accessible. Clearly labeled too.

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3 points

A pain in the ass was Chrysler’s brilliant idea to put the battery in the wheel well. You have to take the tire off, remove the fender liner then pray the hold down bolts don’t break (they will) then deal with trying to get the cables off with hardly any room.

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29 points
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https://deloitte.wsj.com/cio/ford-disrupts-product-development-for-a-new-era-01623697330

Ford Disrupts Product Development for a New Era

The product development team took a page from tech industry players and adapted Agile methodologies with the goal of developing hardware at the speed of software while recognizing and preserving Ford’s legacy and expertise in vehicle product development.

https://www.atlassian.com/agile/project-management/user-stories

User stories are one of the core components of an agile program.

User stories are a few sentences in simple language that outline the desired outcome. They don’t go into detail. Requirements are added later, once agreed upon by the team.

For example, user stories might look like:

  • As Max, I want to invite my friends, so we can enjoy this service together.

  • As Sascha, I want to organize my work, so I can feel more in control.

  • As a manager, I want to be able to understand my colleagues progress, so I can better report our sucess and failures.

  • As Dominic, I have a hard time finding enough advertisements to view. Many of the advertisements I do view are not sufficiently-targeted at me.

  • As Richard, my submissive fantasies have gone unfulfilled. My truck is large and powerful, but does not seize control of my life in the sort of confident and assertive fashion that I would find satisfying.

  • As Denise, a Blade Runner fan, I am unhappy that I cannot visit a technology-driven dystopia.

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9 points

I like your dry sarcasm

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72 points

For those who don’t understand Ford’s strategy here: Ford has tons of goofy patents like this, and they’re just waiting for someone else to do this so they can get royalties.

They’re patent trolling bad ideas…

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7 points

Thanks for calling attention to this. Oftentimes when a patent is applied for there is no intent to implement it. This is actually a clever way to get ahead of the direction of the market and license to other manufacturers.

Having said that, it’s still Ford, and once it’s generally accepted for this type of ad to be displayed they’ll jump on it real quick.

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2 points

This is a patent troll, stiffling innovation gaming the patent system for something [we hope] they never intend to produce. Even if it’s a horrible idea we want stifled, that’s still a patent troll

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1 point

once it’s generally accepted for this type of ad to be displayed they’ll jump on it real quick.

That’s inevitable, but in this scenario they own the patent.

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10 points

That’s a lot more clever than actually building this grotesque idea.

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21 points

Maybe so at this point in history. Don’t be surprised when Ford implements it or something similar at a later date. Ads are in most everything now and they have already sold your data to insurance companies.

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10 points
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“it’s just in the corner, when you drive near one of our Partner companies”

“it’s just a square on the main menu”

“it’s just a brief full-screen suggestion”

“it’s just whispering sweet nothings at a forced-volume into your Harman Kardon premium audio system (we have always done this for plebs who opted for our standard audio system)”

“it just adds an additional waypoint to your route, like our new Signature Partner, Dunkin’ Doughnuts. Get a free small coffee when you spend $15 and say the keywords ‘ADS4LIFE’ into the drive-thru robot”

“it’s only taking control and driving you in comfort to your nearest Ford dealership to trade-in your vehicle at 100,000 miles”

“it’s only siphoning your blood plasma to keep the FordOS AI financially afloat”

“it’s only recording your banking details at the ATM and charging you a monthly weekly fee to support and assist you with our cutting-edge technology”

“GIVE US ALL YOUR MONEY NOW OR WE ARE DRIVING YOU OFF THE GRAND CANYON”

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“GIVE US ALL YOUR MONEY NOW OR WE ARE DRIVING YOU OFF THE GRAND CANYON"

Can I just skip straight to this part?

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